Hotel Equities recently awarded the company's Sales Award to Susan Holbrook for her top performance during the past quarter. Ms. Holbrook serves as the Director of Sales for three hotels in Alpharetta: the Fairfield Inn & Suites, the TownPlace Suites and the Wingate by Wyndham.
Ms. Holbrook came to Hotel Equities in 2001. She has responsibility for initiating sales and implementing the marketing strategy for both corporate and leisure market sales for the hotel under the leadership of Elizabeth Derby, Hotel Equities vice president of Sales and Marketing.
Capitalizing on the special amenities and services provided by each of the hotels, she works closely with the hotels’ General Managers. She found a way to grow the hotels’ business even during a very challenging time in the industry.
“With a passion for sales, Susan shows persistence and dedication to achieve top results,” said Derby. “She builds relationships in the community and delivers excellent service to the hotels’ guests. We are very proud of her.”
Given quarterly, the sales award takes into account the performance of the sales director and her hotel including sales revenues, actual sales compared to budget, market share, and solicitation goals that require her to call on top accounts, follow sales leads, and prospect new accounts.
Ms. Holbrook and her husband live in Cumming. She enjoys art and gardening in her free time.